Gino's Blog

Soul-killer or soul-lifter.

We all have been born with a soul on fire. We all have been blessed with a blazing spirit of inner fire. As a child, you had infinite energy. Then you grew up. Real-life can dampen your spirit, darken your soul, and put out the fire that fuels you replacing it with another fire – the burning inner fire of regret, frustration, and bitterness caused by underachieving. The soul-killer is apathy. Apathy will kill an individual’s soul and an entire team’s soul. Apathy will kill your spirit leaving you psychologically and physically empty. Apathy leaves you bankrupt in mind, body, and soul.

Your team, your business, your workplace, and you as an individual can only move in one direction at a time – up or down. It’s impossible to move on both directions simultaneously. Both types of inner force cannot co-exist in the same place. You either are fired up or you burn up. How you fight apathy is the main evidence that proves what kind of a leader you are – a winning leader or a losing leader.

There are only two types of teammates – soul-killers and soul-lifters. You choose which one to be. The choice depends on what you are filled with – spirit or apathy. Spirit makes you full of life. Apathy makes you empty. The common denominator is that both go viral. You can spread both. You can fill your team with the spirit of life or you can deaden your team’s spirit with apathy. Every football team I have coached had to win the fight against apathy before it could win championship rings. The opponent across the line is in second place on the priority list. Every team is susceptible to apathy, in sports, business, or public sector. Every team member is individually susceptible to apathy.

The difference between team success and team failure by whatever definition you choose is the presence or absence of apathy. Apathy is an infectious social disease that will tear out your team’s heart and soul. Apathy will sink your team into dead last. Apathy will kill the search for your dream job or kill what’s left of it after you find it. Apathy will break your heart and break your business.

Apathy is the number one cause of getting out of shape. I became a dysfunctional obese 12-year-old when apathy took over my life after a severe broken leg that required over a year of recovery and learning how to walk again. I beat apathy by starting a workout career that has continued for 46 consecutive years. My main goal as a football coach is to ensure each player commits to life-long fitness by fighting the dreaded post-athletic career apathy that tempts athletes to let it all go down the drain. Life-long fitness was also my number-one objective during two decades of teaching and coordinating college law enforcement programs. During my 15-year police career between 1975-1990, I saw how my many of my colleagues lost the fight against fitness apathy for good…and bad.

The good news is that apathy can be beat. If your team is suffering from apathy, change won’t happen on its own. Apathy has to be ‪#‎lifted‬‬. Train like you fight, fight like you train. ‪#‎FightApathy‬‬ Blunt Talk Podcast is dedicated to #FightApathy. If your children, your team, or you are struggling to win the fight against apathy, our guests will inspire you to fight harder. Guaranteed. Please visit Blunt Talk Podcast at: where 46 episodes are archived and can be downloaded for free, compliments of X Fitness. The free downloads of Blunt Talk Podcast are one way that X Fitness gives back. Blessings & all good things to all Blunt Talk guests and listeners for joining the fight versus apathy.


Gino Arcaro M.Ed., B.Sc., Level 3 NCCP (Nat’l Coaching Certification Program)
Head coach – Niagara X-men football
Owner – X Fitness Inc.

Gino Arcaro is a widely published author. His website, blog, Youtube channel, and list of SWAT FOOTBALL Books are at:

His books include:

4th & hell: seasons 1 and 2, Soul of a Lifter, SWAT Offense, SWAT Defense, X Fitness Workout System, and a 3 business book series called Soul of an Entrepreneur

He also has written 20 editions of 6 law enforcement academic textbooks. A new 8-volume interrogation book series will be released in 2014. And just released, a new children’s book called “BE FIT – DON’T QUIT.” The first stage of his new Blunt Talk e-books is now for sale. His latest book on human potential called “Hashtag Peace” is at the editing stage. He is writing three other non-fiction novels book called Working with the dead, Midnight Shift from hell, and Another Bar Fight.


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